Channel loyalty programs that make your dealers choose you every time.

We design, run and fulfil loyalty programs for dealers, retailers and influencers at India's largest corporates. Our team handles every part of it, from the reward catalog to last-mile delivery across 19,000 pin codes.

13+Years of enterprise program management
19,000+Pin codes for pan-India fulfilment
1,000+SKU reward catalog
40%QoQ sales growth achieved

Trusted by India's leading corporates

Tata Capital Housing Finance
Larsen & Toubro
Asian Paints
Kotak Life Insurance
Ashok Leyland
Birla Sun Life
Nayara Energy
Times Group
Power Grid Corporation
Bain & Company

Most channel incentive programs fail quietly.

Dealers and distributors receive rewards that arrive late, feel generic, or never arrive at all. Sell-through stays flat, the channel stops paying attention, and nobody can tell you which campaigns worked.

What breaks is execution. Four things have to work at once: sourcing a catalog dealers actually want, fulfilling at scale, running the digital infrastructure, and reporting on what moved.

Most companies do not have the in-house machinery to run all four at once. GroRewardz is that machinery.

“In every program we have taken over from a previous vendor, the failure point was the same: delivery timelines, reward relevance, or no real-time visibility into what was working.”

13+
Years solving this problem for India's largest corporates

One partner for the entire program lifecycle.

GroRewardz runs as a managed service. Our team operates the program day to day and answers for the numbers it produces.

Full-cycle loyalty programs for your channel

Program design and execution for dealers, retailers and field influencers. Contest design, leaderboards, performance dashboards, participant enrolment, KYC and automated SMS and email engagement, all run by our team.

40% QoQ sales growth achieved for one client
40%
Quarter-on-quarter sales growth achieved
Contest Design Leaderboards Dashboards SMS / Email KYC & Enrolment Full MIS

Thousands of payments from one spreadsheet

You upload a spreadsheet. We process payments to thousands of UPI IDs through our Razorpay-integrated platform, with a full transaction record on every payout. No manual banking and no waiting on a bank file.

Zero IT integration required on the client side
0
IT integration required from the client
Razorpay Integrated Bulk Processing Real-time MIS Same-day Payouts

50+ brands, delivered digitally in two days

We source eGift vouchers from Amazon, Flipkart, Myntra, BookMyShow and more than 50 other brands at negotiated rates, then deliver them to your end users with tracking and reporting on every code issued.

Digital delivery within 2 business days
50+
Brand partners in our eGV catalog
Amazon Flipkart Myntra BookMyShow + 46 more

A loyalty portal in your branding, run by our team

Your channel partners get a mobile app, a web portal, SMS redemption and an admin panel for your team. It carries your branding, connects to your SSO, and GroRewardz operates it.

115,000+ participants across one program
115K+
Participants on one white-label platform
Mobile App Web Portal SMS Redemption Admin MIS SSO Integration

From brief to fulfilment in four steps.

We have run this process for insurance companies, cement manufacturers, automotive distributors and NBFCs. The program is built around your channel structure.

01

Program Design

A complimentary two-hour discovery workshop. Your channel structure, sales targets and reward preferences shape every element of the program.

02

Platform Setup

We configure the platform with your branding, participant roster, reward catalog and campaign rules. We handle KYC, SSO and performance tiers.

03

Ongoing Management

Points allocation, reward sourcing, vendor coordination, helpdesk support and participant communications. We run the program so your team does not have to.

04

Analytics & MIS

Real-time dashboards for admin teams and regional managers, covering redemption data, points flow and participant engagement.

Trusted with some of India's largest channel programs

A sample of the loyalty programs GroRewardz manages today, across BFSI, cement, automotive, electricals, NBFC and employee rewards.

BFSI · Top 5 Insurance Company

Pan-India Life Advisor Loyalty

Integrated with the client's intranet through SSO, with a 1,000+ product catalog including gift cards and vouchers, plus redemption and delivery tracking.

115,000+ Life Advisors

Cement · Top Regional Manufacturer

Dealer-to-Influencer Coupon Program

Dealers issue coupon codes to influencers. The codes convert to points, redeemable through the portal, email, SMS or phone with dealer-assisted OTP.

7,000 Influencers · 5,000 Dealers

Automotive · Heavy-Automotive Leader

ERP-Linked Retailer Rewards

A SAP datafeed converts purchases into points automatically, with registration rules, regional and SKU restrictions, and quarterly volume booster campaigns.

8,000+ Retailers

Electricals · Leading Manufacturer

Tiered Dealer Sales Campaign

An eight-tier performance speedometer with regional manager dashboards, which produced a sales lift the client could attribute to the campaign.

40% QoQ Sales Growth

NBFC · 400+ Branch Network

Marcom & Collateral Logistics

Branches submit SKU and quantity requests through a mobile app with a built-in approval hierarchy. HQ marketing stopped chasing stock.

400+ Branches

Employee Rewards · US Company, India Base

Milestone & Recognition Rewards

Birthday and anniversary rewards trigger automatically, with an admin panel HR and Finance use to load points themselves.

300 Employees
10,000+ Requests fulfilled across Tata Capital Housing Finance branches through “Office Genie”

“Office Genie” at Tata Capital Housing Finance

Office Genie delivers workplace essentials to more than 400 Tata Capital Housing Finance branches across India. GroRewardz runs the whole chain, from branch demand capture through to last-mile delivery.

Three programs and what they delivered.

Programs GroRewardz designs and operates across BFSI, manufacturing and energy. Every number below comes from a live program.

BFSI · Housing Finance

Tata Capital Housing Finance

Office Genie, national branch loyalty program

10,000+
Requests fulfilled across the branch network
400+
Branches covered pan-India

We designed the program, manage the reward catalog, run pan-India logistics and handle participant communications as a managed service.

Manufacturing · Infrastructure

Larsen & Toubro

Channel dealer loyalty program

40%
Quarter-on-quarter sales growth achieved
19,000+
Pin codes covered for reward delivery

A national dealer incentive program with tiered rewards, live leaderboards and automated digital fulfilment across every geography.

Manufacturing · Paints

Asian Paints

Influencer and retailer loyalty platform

115,000+
Active participants on the platform
~99%
On-time digital reward delivery rate

A large-scale influencer and retailer loyalty platform with a white-label mobile app, a points engine and automated voucher fulfilment.

Rewards for urban tastes and rural last-mile delivery

Physical and digital rewards, sourced and delivered across 19,000 pin codes. About 99% arrive within two business days.

Physical Rewards

White Goods & Electronics Home Appliances Printed Gift Cards Silver & Gold Coins Samsung · Sony · Vivo · JBL Philips · Morphy Richards · Noise

Digital Rewards

Virtual Debit Cards Bulk NEFT / RTGS eGift Vouchers & UPI AmazonPay Multi-Wallet Cards Phone / DTH Recharge

A Mumbai business since 1943.

GroRewardz is the loyalty and rewards platform of GroValue Industries Pvt Ltd, part of the Aranha Agencies Group, a Mumbai business established in 1943. GroValue Industries was registered as a private limited company in 2013 and works out of Mahim, Mumbai.

Rahul Aranha, MD and CEO, has spent 11 years advising India's top corporates on loyalty program design, after 16 years at Honeywell, Booz Allen Hamilton, Citigroup and TCS. He ran EMEA as General Manager for Honeywell Aerospace Defense with direct P&L ownership of $300M.

Rahul Aranha, MD & CEO

  • EMEA GM, $300M P&L, Honeywell Aerospace (Defense)
  • EMEAI Sr. Director of Marketing, $2B Honeywell Aerospace, Geneva
  • Global Director of Marketing, $1B Honeywell Business Aviation, Phoenix
  • 6 Sigma Leader, Honeywell Engine Systems, Phoenix
  • Consultant, Booz Allen Hamilton, Washington DC
  • Associate Consultant, Citigroup, London & Hyderabad
  • 11 years in B2B loyalty program management
  • Programs across India, EMEA, the Americas and APAC
  • 6 Sigma process optimisation certified

A complimentary, no-obligation discovery call

Bring us your channel problem and we will work through it with you. Most programs go live 4 to 6 weeks after kickoff.

Get in touch

Address
Shop 8, Ground Floor, St. Michael Bhavan, LJ Road, Mahim (W), Mumbai, 400050, Maharashtra, India
Loyalty enquiries
loyalty@grorewardz.com
Phone / WhatsApp
+91 99207 27756
Helpdesk line
+91 98197 75539
Hours
Closed on national and bank holidays

Book a discovery call

Goes straight to loyalty@grorewardz.com. We reply within one business day.